As President Trump paused major US tariffs following market turmoil and pressure from business leaders, an opportunity has emerged for Turkey. While global markets struggle with uncertainty, Turkey is positioning itself as a top choice for investors, property buyers, and tourists.
Following warnings from financial leaders such as JPMorgan CEO, Jamie Dimon, and strategic advice from Treasury Secretary, Scott Bessent, Trump agreed to a 90-day pause on new tariffs. This generated a rebound in global stock markets and opened the door for over 75 countries to negotiate trade terms and ease economic tension.
What does this mean for Turkey in the months ahead?
1. Foreign Direct Investment to Rise
With geopolitical uncertainty pushing investors away from tensions between the United States and China, Turkey is emerging as a prime destination for Foreign Direct Investment (FDI). Turkey offers both economic stability and a strategic location as the bridge between Europe and Asia.
While emerging markets like Turkey are often seen as high risk and high reward, in times of global uncertainty, they can become safe havens with low entry points and improving investor protections. According to the Turkish Central Bank, Turkey attracted $11.3 billion USD in FDI in 2024, a 5.6% increase from the previous year.
2. Higher Demand for Turkish Real Estate
Investors traditionally turn to real estate during times of market instability and Turkey's property market offers a mix of affordability and growth. As Western markets become volatile, demand for Turkish homes is expected to rise, especially in thriving cities including Istanbul, Antalya, and Bodrum.
The current global economic climate may push buyers to seek tangible, income-generating assets abroad. Turkey’s real estate sector is well-positioned to absorb this new interest with proven incentives including the hugely successful Turkish Citizenship by Investment Programme.
In 2024, Turkey's housing market experienced a 20.6% increase in total number of sales compared to the previous year, with 1.48 million homes sold. Of this, sales to foreign buyers totalled 23,781 properties.
SUGGESTED REAL ESTATE: SENSE SISLI AND SENSE LEVENT.
3. Tourism Growth and Short-Term Rental
Middle-class investors and travellers coming from Asia, Europe, and the Americas are drawn to Turkey's vibrant cities and beautiful coastlines. The affordability of luxury holiday homes, combined with the weakening of regional currencies, make Turkey a cost-effective destination for leisure and investment, with demand for travel now reaching pre-pandemic levels.
In 2024, Turkey welcomed 52.6 million foreign tourists, a new record. Arrivals from Germany increased by 15.4%, Iran by 27.2%, and Russia by 3.6%. With even more records targeted for 2025, the demand for short-term rentals and holiday homes is set to explode, particularly in tourist hubs like Bodrum, Antalya, and Fethiye.
SUGGESTED REAL ESTATE: BODRUM U HOUSE AND BODRUM L HOUSE.
Strategic Shift in Global Investor Focus
Trump’s pause on tariffs may be temporary, but the ripple effect is long-lasting. As economic tensions between the US and China continue to rise, global investors and lifestyle buyers are looking elsewhere – and Turkey is ticking all the right boxes.
Whether it’s buying for stable returns, Turkish Citizenship, or simply a beautiful holiday home along the coast, Turkey’s international appeal has never been higher.
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